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Changan Automobileâs new energy sub-brand DEEPAL began the phased rollout of its DEEPAL OS 3.0 over-the-air (OTA) update on March 20, 2025, introducing significant improvements in vehicle intelligence, voice interaction, and user interface design through deeper integration with DeepSeek AI technology. The update is being deployed across all DEEPAL models in the Chinese market.
AI-Driven Experience Takes Center Stage
The DEEPAL OS 3.0 update marks a substantial upgrade in the brandâs smart cockpit experience, largely enabled by DeepSeek AI integration. This next-generation AI platform supports multi-turn conversational ability, improved contextual understanding, and real-time information retrievalâadvancing in-car assistant capabilities to more closely resemble natural human interaction.
âSmart vehicle assistants must evolve from command-based systems into conversational partners,â said Dr. Liu Wen, AI Systems Lead at DEEPAL. âOur collaboration with DeepSeek brings a generational leap in how drivers and passengers interact with the vehicle.â
Users will also benefit from increased voice assistant customization, including always-on voice functionality, response tone previews, and real-time content display during recognition. Voice input speed and accuracy have also seen measurable gains, reducing user friction.
Major UI Overhaul and Navigation Enhancements
The OS 3.0 interface introduces an all-new 3D desktop with immersive animations and fluid vehicle controls. A redesigned vehicle settings page now features dynamic transitions, enhancing the sense of visual continuity. DEEPAL also introduced time-based wallpaper themes and a library of preset backgrounds, giving users more personalization options.
Upgraded Navigation System
The navigation experience receives key upgrades, including a persistent map search bar and quick-access shortcuts. These changes aim to minimize driver distraction and shorten interaction timeâa critical component of user safety and convenience.
Connectivity and Passenger Experience Upgrades
Smartphone screen mirroring now enables mobile video projection directly onto the vehicle’s central display, while a new shortcut function allows passengers to access entertainment features more easily. The front passenger screen has also been optimized for better responsiveness and resolution.
Increased compatibility with Huawei wearables allows for seamless NFC-based key access, reflecting DEEPALâs continued commitment to cross-platform ecosystem integration.
âDigital ecosystems in cars must mirror those on smartphones,â noted Jia Ming, product analyst at AutoEdge China. âConsumers increasingly expect this continuityâand brands that deliver it will lead the market.â
Practical Features for Real-World Scenarios
Several scenario-based driving modes have also been refined. The car wash mode now operates at speeds below 2 km/h in neutral gear without interruptionâan improvement aimed at increasing user confidence during routine maintenance tasks.
Additionally, an enhanced ultra-power-saving mode helps extend driving range by optimizing energy usage across non-essential systems, especially useful for longer trips or emergency scenarios.
Other functional additions include:
- Intelligent remote air-conditioning cleaning for improved in-cabin hygiene
- Remote video monitoring for enhanced vehicle security
- Streamlined access to these features via the DEEPAL app
Historical Context: Growing Trend in In-Vehicle AI Integration
DEEPALâs OS 3.0 rollout reflects a broader trend in the global automotive industry. According to McKinsey & Company, 75% of new vehicles sold by 2030 are expected to feature embedded AI capabilities. Chinese automakers, in particular, have been aggressive in integrating AI to differentiate themselves in the highly competitive NEV market.
Compared to earlier updates like the DEEPAL OS 2.0, which focused on performance stabilization, OS 3.0 represents a full-spectrum enhancementâfrom UX to AI and system intelligence.
Conclusion
DEEPAL OS 3.0 represents a decisive step forward in Changanâs push toward a more intelligent and personalized in-car experience. With its upgraded AI assistant, enriched infotainment features, and practical driving mode enhancements, the update positions DEEPAL more competitively in the smart EV space.
As automotive AI continues to evolve, user expectations will only grow. The success of DEEPALâs OS 3.0 will likely serve as both a milestone and a benchmark for upcoming software-driven innovations in Chinaâs new energy vehicle segment.
Whatâs your take on DEEPAL’s latest AI-powered OS update? Share your thoughts in the comments!